Cross-cultural management (на английском языке)
Understanding cross cultural issues are becoming very important in the global world. What should we know about the cross-cultural differences
Учебные курсы
От 8 до 20 аудиторных часов
Description
- Understanding cross cultural issues are becoming very important in the global world
- What should we know about the cross-cultural differences?
- How to do successful business with the partners from all over the world?
- What not to do preparing for the important negotiations?
- You will know about this in details from the master-class
Part 1. Basic principals of cross-cultural management
- The Basic Concept of Culture
- Mental Programming - “Software of the mind”
- The Important Elements of Culture
- Cross-Cultural Communication
- Stereotypes of Perceptions
- Communication Noises
- Types of Communication and Typical Mistakes in Interaction
- The Rule of Communication - “7:38:55”
- Verbal and Non-Verbal Signs
Part 2. Cultural shock - terms, symptoms, stages
- Six Symptoms of Cross-Cultural Shock
- Five Stages of Cross-Cultural Shock
- How to overcome the Cross-Cultural Shock
Part 3. Classifications and models of culture
- Origin & History; Subject & Methods of Analysis
- Models & Classifications of Cultural Managemen
- Clyde Kluckhohn Model of Values
- Richard Lewis Model on “Linear-Active, Multi-Active and Reactive Cultures”
- Geert Hofstede Model on Six Dimensions of Culture
- Fons Trompenaars Model
- International Project WorldValuesSurvey.com
- Cross-Cultural Categories
Part 4. Negotiations and behaviour
- The Typical Mistakes Before and During the Negotiations
- Horizons of Different Cultures
- Communication Patterns on Business Meetings
- Listening Habits and Expectation During Negotiations
- Negotiation Styles and Hierarchy of Negotiations Objectives in Different Cultures
- Negotiations Behavior
- Golden Rules for Negotiations
Practice
- Cross-Cultural Test - “National Peculiarities”
- Case on Stereotypes of Perseption - “Kiss, Slap, Theft” (Investigation of Crime in London Underground)
- Test on Cross-Cultural Adaptability and Susceptibility (Analysis of situations)
- Video-Case - “Construction in Latin America” and case analysis
- Video-cases - “Typical Mistakes in Negotiations”
- Test Yourself - Identification of Dominate Type of Culture”
- Group Work - “Stuck in the Elevator?” - A Cross-Cultural Negotiations Case Study
- Mini Cases - Selfstydy
- The Exercise - Practices of Sales - Applying the Knowledge of the Foreigner’s Culture in Advertising
- Case-Study - “Joint Pharmaceutical Company”
- Case - “Car and Pedestrian”
- Mini-case - “Never Lose Face”
Наталья Андреевна Евтихиева
Кандидат экономических наук
Мастер делового администрирования
Бизнес-коуч, бизнес-тренер
If I had to start integrating Europe again today, I would probably start with culture.
Jaen Monnet
“Father of Europe”, Founder of the European Union, Honorary Citizen of Europe №1